ad:tech Chicago - Keys to Removing Creativity Roadblocks

Note from Editor: This week, TopRank Account Manager, Jolina Pettice is attending the ad:tech conference in Chicago. Along with her formidable knowledge gathering and networking duties, Jolina is also providing blog coverage of several sessions. Enjoy!
This morning I attended an absolutely fantastic session entitled: Aha! How to Ignite a Creative Spark at your Next Brainstorming Session presented by Jordan Ayan, CEO & Founder of SubscriberMail, LLC.
Creativity and the ability to be creative is a topic we have been discussing at TopRank quite a bit lately in order to provide the most effective campaigns and tactics for our clients.
However, we all run into creative roadblocks now and again. A common roadblock to creativity is what Ayan refers to as “Mental Models” and “Patterned Thinking”.
One of the first step Ayan led us through was letting go of our mental baggage by writing them all down on a colorful piece […]

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Written by admin on July 31st, 2007 with no comments.
Read more articles on creative marketing and ad:tech chicago and ad tech and adtech and Online Marketing.

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