No, I’m not against paid online marketing and sometimes it is necessary to indulge in it to get quick, timely exposure to your online business. Paid online marketing means running Pay-Per-Click campaigns and paying other webmasters (sometimes directly, sometimes through ad-brokers) to display your links and banners. Unlike natural search engine optimisation paid online marketing […]
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Written by on September 19th, 2007 with no comments.
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Don’t forget that it’s “Talk Like a Pirate” day! Arrr!
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Written by on September 19th, 2007 with no comments.
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This week will be some light blogging for me as I’ll be on vacation for the rest of the week. We decided it would be a Cirque du Soleil - fest so where better to go for that than Las Vegas? We’ll see 3 of the Cirque shows there so hopefully it will satisfy any urges for peculiar French inspired circus acts for a while.
While in Las Vegas it’s possible, but unlikely, we’ll run into some of the search marketers speaking at the Shop.org conference. In fact, there’s one session on link building with Stephan Spencer and Eric Ward who I am speaking on the same topic with at the DMA07 show “Desperately Seeking Links” in Chicago Oct 16. Other SEMs on the Shop.org linking panel include Neil Patel from ACS and Rebecca Kelley from SEOmoz.
Speaking of SEOmoz, congrats goes out to Rand and Gillian on their recent funding.
Other upcoming […]
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Written by on September 19th, 2007 with no comments.
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Early in my marketing career I sold classified advertising for a large and influential alternative weekly newspaper in the Twin Cities.
A true benefit of this job was experienced by friends of mine, met through occasional dabblings in the local comedy scene, who turned to me to get the word out about an upcoming show via a line ad on our back page.
Anyone familiar with an alternative news weekly’s back page is certainly no stranger to the type of ad typically represented there. Without providing too much in the way of detail, let’s just say that anyone – ANYONE – will say anything – ANYTHING – just to get found.
It was this type of environment that fostered a good friend’s idea for an ad regarding his upcoming sketch comedy show – which appears word for word, minus identifiable info, below:
“Free Porn…Bring Your Own Chair…Stick Around For Comedy…This Friday.”
Getting found is […]
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Written by on September 19th, 2007 with no comments.
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