Last week there was a bit of a brouhaha over Google news incorrectly giving the wrong date for a news story. In that particular incident Google news picked up a 6 year old story about United Airlines filing bankruptcy which upset the stock market for that particular stock. I’ve seen things like that happen before in the past despite Google saying that it was an isolated incident. Here’s an example of where Google News is still assigning the wrong date.
do the following query in Google News [inurl:2007 site:nytimes.com]
In the screen shot below take note of the dates Google is assigning to the two stories September 14, 2008 and September 4, 2008.
Now visit the actual pages those two stories are on and notice the original publication date
Subprime Troubles Sack HRJ
Vintage Neil Young, Still Working for the Muse
Google is assigning a date of September 14 2008 for a news story that was […]
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Written by on September 16th, 2008 with no comments.
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We live in some interesting times with the economy, the war, natural disasters and the uncertainty that comes with a Presidential election. It’s enough to keep marketers on their toes that consumer online behaviors and technology change so often, but economic uncertainty makes it even more “interesting“.
The interactive marketing show will go on but in what forms? Marketing budgets are often the first cut during a recession. Yet many online marketers have reported increases in client spending. Factors such as the health of the company and market, as well as tactics need to be considered.
There are many, many ways to market online, giving companies a highly measurable, high impact and low cost option to expensive and often unaccountable traditional advertising. Which leads me to the following Reader Poll:
Note: There is a poll embedded within this post, please visit the site to participate in this post’s poll.
Of course it’s entirely possible […]
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Written by on September 16th, 2008 with no comments.
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So last week google had a blog post entitled Demystifying the “duplicate content penalty” and if you haven’t read it I’d recommend doing so. However I’m going to disagree with some parts of the post, because IMHO you really can hurt yourself with duplicate content.
I’m going to start off with a story to make my point … lets imagine it’s a bright sunny afternoon and I’m outside working on my car. I’m watching my 8 year old nephew, he’s a precocious young lad, but unless you give him clear instructions he likes to do things his own way. As a result he sometimes makes mistakes, but he means well.
I’m under the car and ask him to go into the house and get me a flashlight. Instead of going through the front door which is 20 feet away he runs around the back of the house, goes in the back door […]
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Written by on September 16th, 2008 with no comments.
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So last week google had a blog post entitled Demystifying the “duplicate content penalty” and if you haven’t read it I’d recommend doing so. However I’m going to disagree with some parts of the post, because IMHO you really can hurt yourself with duplicate content.
I’m going to start off with a story to make my point … lets imagine it’s a bright sunny afternoon and I’m outside working on my car. I’m watching my 8 year old nephew, he’s a precocious young lad, but unless you give him clear instructions he likes to do things his own way. As a result he sometimes makes mistakes, but he means well.
I’m under the car and ask him to go into the house and get me a flashlight. Instead of going through the front door which is 20 feet away he runs around the back of the house, goes in the back door […]
Read the Rest of the Article…
Written by on September 16th, 2008 with no comments.
Read more articles on SEO.