The dust has settled, mountains of email have been sorted through and most of this year’s attendees of MIMA’s Summit, branded “FEED” are back into the swing of things.
As you can tell from the photo above, it was a sold out event and a very big venue. Both keynotes were informative and entertaining. Rebecca Lieb’s presentation was covered by TopRank’s Jolina Pettice and while we didn’t post on Ze Frank’s amazingly entertaining presentation, you can pretty much get a feel for it from his presentations at SXSW last year and from what he’s presented at the TED conference.
Those whose interactive marketing interests extend to the boob and penis humor category were likely satisfied by both keynotes as they touched on everything from jiggly French Maid “how to” videos to crowdsourcing creative phallic drawings.
Despite the sophmoric humor, key messages were clear:
advertising is evolving as content
publishers are competing with advertisers
humanizing brands vs […]
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Written by on October 2nd, 2008 with no comments.
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Okay, I’ll help on this. A Google blog post and the corresponding video ask people to register to vote (find out how at http://maps.google.com/vote ) and/or send this video to five of their friends. I’m game for that, mainly because Jonah Hill is the funniest man in the world and he says to do it. If Jonah ever starts lifecasting, that would end my productivity for life.
So here’s the video:
And I’m registered to vote, so I’m tagging five people to spread the video:
1. Gabe Rivera, of Techmeme fame.
2. Danny Sullivan, of Search Engine Land fame, because he just came back to the United States.
3. Lisa Barone, of Lisa Barone fame. She just moved across the country and might need to register.
4. Shoemoney, because he knows how to get a good ruckus going online.
5. Robert Scoble, because he might be even more virally contagious than Shoemoney.
Vote however you want. But please […]
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Written by on October 2nd, 2008 with no comments.
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Having been involved in internet marketing for more than a few years, it’s interesting to see ideas fall out of favor only to come back in fashion, specifically email newsletters and true community building.
I’ll admit that I’m a big fan of RSS as it allows me to consume larger amounts of information as I scan thru headlines on my feed reader. However if you are looking to have a deeper level of interaction with your audience, going to a newsletter is the way to go. For those of you who think I’m drinking the kool-aid, I’ll point you to a post from Seth Godin … in the middle, Starting. To explain it simply if you are reading my newsletter chances are you know who I am and know some of my stories and conventions, and there’s no need for me to go back and explain things to you, as […]
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Written by on October 2nd, 2008 with no comments.
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