One of the difficult things of trying to share ideas, or teach a concept to large group of people is the different levels everyone is at. What some people consider advanced others consider intermediate. The second problem is the larger and more diverse the audience, the more general and ambiguous the examples have to be.
Ask any advanced SEO to describe what they want in a link and you’re likely to get something like this …
“A keyword rich link from a well linked/important/popular page on a trusted and authoritative website, that is preferably topically relevant to your site”
The problem is that a definition like that has so many loosely defined concepts it’s borderline irrelevant to someone who doesn’t have some level of experience. The most ambiguously defined part of that statement is “trusted and authoritative website”, because there’s no real publicly available/agreed upon metric for trust and authority.
Enter the page rank […]
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Written by on August 13th, 2008 with no comments.
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The following is a Guest Post from Everett Sizemore.
The ethics of paid links aside (we all know how Michael Gray feels about that already) the best paid links don’t usually come from a network or broker, and aren’t generally thought of as ‘paid links’ in the first place - though they are. In fact, they don’t even come from someone who knows what a nofollow tag is, or why selling links is against Google’s guidelines. And regardless of the fact that they are paid, Google doesn’t seem to mind them so long as they are on-topic and coming from a reputable website. As the title suggests, this “link buy” comes in the form of sponsoring an event or website. The trick is to find sponsorship opportunities that are in your corner of the web (read: on-topic).
Here are five search queries to help you find such links:
Yahoo (links lead to […]
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Written by on August 8th, 2008 with no comments.
Read more articles on queries and sponsoring and sponsors and Link Development and Guest Posts and Blogs and Link Building and Blogging.
In case you haven’t seen it Stoney deGeyter over at Pole Position Marketing put up a Link Building Secrets guide today featuring tips from 12 people including your truly, so head on over and check it out.
Sponsor:: Need help with your SEO strategy? Try a one hour phone SEO consultation to get you on the right path.
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This post originally came from Michael Gray’s SEO Blog.
This work is licensed under a
Creative Commons Attribution-Noncommercial-No Derivative […]
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Written by on March 4th, 2008 with no comments.
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When someone asks me to look at their backlinks there are two problems that continually popup, websites supported by lots of tiny weak links, or websites supported by one single overwhelming link. Neither case is pretty, and if your website is like the house pictured above it’s easy to see what a precarious position you’re putting yourself in.
First lets talk about link data, what types of data should you be looking at and how do you get it. Most pro/expert linkbuilders have their own set of in-house tools, and they aren’t for sale or rent. However as a newbie or intermediate SEO with a limited budget and resources you shouldn’t despair, there are options. Aaron Wall has a backlink analyzer he offers for free, Greg Boser has another free tool eSpion. There are numerous commercial applications, I like and still use SEO Spyglass (see my review of SEO Spy Glass) […]
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Written by on February 11th, 2008 with no comments.
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