seo-myths

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SES San Jose: 5 Things No One Will Tell You About SEM

Who doesn’t like when secrets are given away? I know I do, and I can’t be the only one who thrives on search engine tips, rumors and gossip. This afternoon the expert panel of David Rodnitzky, Terry Whalen, Chris Knoch, Vinny Lingham and Chris Zaharias, we in the audience learned some new, exciting and potentially scary tips from these industry experts.
Debunking 5 current SEM assumptions - the continued growth of the long tail, the 1,001 things to do in SEM, that everyone should do SEM, listening to the search engine and the opaqueness of search - the panel addressed the following realities of the SEM world.
Chris Zaharias kicked us off by saying that the ever-popular long tail has reversed. In the second half of 2007 and through June of 2008, the popularity of 1 and 2 word phrases being searched upon has risen. Because of this, Chris says that search […]

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Written by on August 19th, 2008 with no comments.
Read more articles on seo-myths and search-engine-optimization and sessanjose08 and search-engine-marketing and sem myths and Pay Per Click and SEO Tips and search engine strategies and SEO and toprank and Pay-Per-Click and Online Marketing.

SES Toronto: SEO Don’ts, Myths and Scams

If you’ve been in the search marketing industry for any length of time, you’ve undoubtedly encountered a wide variety of conflicting or outdated advice. Since “how to” information in so many other industries is often presented as an absolute, many people look for the same kinds of static and perpetual rules with search engine optimization. The problem comes from not discerning SEO myth and speculation from fact which can be a very costly mistake.
Moderated by Matt Van Wagner, this session (SEO Don’ts, Myths and Scams) included some of the most experienced SEO practitioners in the business with Jill Whalen of High Rankings, Amanda Watlington of Searching for Profit and Lyndsay Walker from WestJet.
First up was Jill Whalen. I missed the first part of Jill’s presentation and her “Buddah” analogy. Maybe she’ll drop by and mention that in the comments.
Here are things Jill says you don’t […]

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Written by on June 20th, 2008 with no comments.
Read more articles on jill-whalen and lyndsay walker and seo-myths and ses toronto 2008 and amanda-watlington and ses-toronto and SEO and toprank and SEO Tips and search-engine-optimization and search engine strategies.