social media marketing playbook

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Getting to First Base: A Social Media Marketing Playbook

[Note from Lee: Is that chicken wearing a garter belt?]
Beginning with a blog post on creative blogger pitches, Darren and Julie caught TopRank’s attention with Lee Odden’s name showcased on a flirty pink envelope. Watching Lee dig through the mail looking for his pink envelope only intrigued me more, and I knew I had to read this guide to social media – not only for review purposes, but to enjoy the romantic innuendos and maybe even pick up on a few dating tips for future reference.
Immediately, the tongue-in-cheek section titles such as “A Social Media Love-In”, “Size Matters” and “I Totally Digg You” grab your attention in this social media guide offered by Darren Barefoot and Julie Szabo. This humor mixed in with an exciting field like social media made for an enjoyable read as I learned how to initiate the first date and get to first base; […]

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Written by on December 29th, 2007 with no comments.
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